What if the work you did every day could impact the lives of people you know or all of humanity?

At Illumina, we are expanding access to genomic technology to realize health equity for billions of people around the world. Our efforts enable life‑changing discoveries that are transforming human health through the early detection and diagnosis of diseases and new treatment options for patients.

Working at Illumina means being part of something bigger than yourself. Every person, in every role, has the opportunity to make a difference. Surrounded by extraordinary people, inspiring leaders, and world‑changing projects, you will do more and become more than you ever thought possible.

Key Responsibilities

Market Research & Customer Insights

Design and execute primary market research programs including conjoint analyses, customer interviews, focus groups, and quantitative surveys to define unmet needs and willingness‑to‑pay.
Synthesize market data into actionable insights that inform product positioning, pricing strategy, and investment prioritization.
Build and maintain a deep understanding of key customer segments including academic medical centers, clinical laboratories, biopharma, and large‑scale genomics service providers.

Competitive Intelligence & Market Landscape

Partner with Product Marketing to contribute to the competitive intelligence function for high‑throughput NGS, providing upstream market context and helping track competitor capabilities and anticipated future technology and commercial moves.
Work alongside Product Marketing to monitor emerging platforms, novel chemistries, and disruptive business models across the sequencing and broader genomics ecosystem, translating findings into upstream strategy inputs.

Workflow Monitoring

Model total cost of workflow (reagents, instruments, informatics, labor) to support value‑based selling and pricing strategy — experience in this area is a strong plus.

Cross‑Functional Leadership

Collaborate closely with Sales, Marketing, R&D, and Finance to align on strategic priorities and ensure market insights are embedded throughout the product lifecycle.
Present market strategy, competitive assessments, and market research to senior leadership and executive stakeholders.

Required Qualifications

Typically requires a minimum of 8 years of related experience with a Bachelor’s degree; or 6 years and a Master’s degree; or a PhD with 3 years of experience; or equivalent experience.
Demonstrated experience designing and executing quantitative and qualitative market research methodologies, including conjoint analysis, win/loss interviews, and voice‑of‑customer programs.
Proven ability to develop commercial go‑to‑market plans grounded in market evidence.
Strong competitive analysis skills, including experience anticipating future competitor moves and developing strategic response frameworks.
Solid technical understanding of NGS workflows, including library preparation, sequencing chemistry, and bioinformatics — sufficient to engage credibly with R&D and scientific customers.
Experience working cross‑functionally across Sales, Marketing, R&D, and Finance in a matrixed organization.
Strong written and verbal communication skills, with the ability to synthesize complex information into clear strategic narratives for executive audiences.

Preferred Qualifications

Experience modeling total cost of workflow (TCW) across the NGS value chain, including instruments, reagents, informatics, and labor components.
Proficiency in financial modeling.
Familiarity with oncology genomics applications, including tumor profiling, minimal residual disease (MRD), and whole‑genome sequencing in clinical contexts.
Prior experience with high‑throughput sequencing platforms or sequencing‑adjacent technologies.

Salary & Benefits

The estimated base salary range for this role in the United States of America is: $129,400 - $194,000. All employees are eligible for variable cash programs (bonus or commission) and may receive equity as part of the compensation package. We offer comprehensive benefits, including access to genomics sequencing, family planning, health/dental/vision, retirement benefits, and paid time off.

EEO Statement

We are a company deeply rooted in belonging, promoting an inclusive environment where employees feel valued and empowered to contribute to our mission. Built on a strong foundation, Illumina has always prioritized openness, collaboration, and seeking alternative perspectives to propel innovation in genomics. We are proud to confirm a zero‑net gap in pay, regardless of gender, ethnicity, or race. We also have several Employee Resource Groups (ERG) that deliver career development experiences, increase cultural awareness, and offer opportunities to engage in social responsibility. We are proud to be an equal‑opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information. Illumina conducts background checks on applicants for whom a conditional offer of employment has been made. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable local, state, and federal laws. Background check results may potentially result in the withdrawal of a conditional offer of employment. The background check process and any decisions made as a result shall be made in accordance with all applicable local, state, and federal laws. Illumina prohibits the use of generative artificial intelligence (AI) in the application and interview process.

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