We’re RealWork, a team of builders and problem-solvers based in Austin, Texas. Our mission is to help home service professionals earn the trust they deserve online.

RealWork is the marketing engine behind thousands of contractors nationwide. We transform their best jobs into SEO-optimized stories, photos, and reviews that drive growth. Through integrations with leading field service platforms, we automate meaningful customer engagement after each job and use job content to help contractors’ online presence better reflect the quality of their work in the field.

RealWork is based 100% in the US and headquartered in Austin, TX.

Your Impact

As a Senior Product Manager at RealWork, you’ll define and drive the roadmap for features that simplify and scale operations for thousands of home service businesses—roofers, electricians, HVAC pros, and more. You’ll turn real-world needs into elegant, intuitive software by working closely with engineering, design, and customer-facing teams.

Your focus will be on deeply understanding customer workflows, identifying high-impact opportunities, and bringing new features to life—from concept through launch. The ideal candidate is a systems thinker who values clarity, empathy, and continuous learning.

At RealWork, we build with humility, speak with confidence, and always prioritize delivering real value to our users.

What You’ll Do

Work cross-functionally with engineering, design, and go-to-market teams to deliver high-quality products
Conduct customer research, competitive analysis, and data investigation to uncover new opportunities
Write clear product specs, user stories, and success criteria
Define and prioritize the product roadmap for your area, balancing user needs, technical feasibility, and business impact
Guide product development from idea through launch, iterating based on feedback and results
Communicate priorities and progress to internal stakeholders
Partner with customer success, sales, and marketing teams to drive adoption and value

Things You Might Work On

Leveraging AI to automatically curate the best jobs (photos, descriptions, reviews) for marketing content
Powering fully-managed customer websites with real-time job data
Building dashboards and analytics that help customers understand how they’re performing and where to improve
Driving increased review generation with new strategies, including AI voice outreach

Who You Are

5+ years of product management experience, ideally in SaaS or B2B software with a focus on applications for SMBs and/or marketing solutions
Proven track record of shipping products that solve real customer problems
Strong communicator who excels at turning ambiguity into clarity
Comfortable working side-by-side with engineers and designers
Analytical and data-driven; you seek out insights to inform decisions
A self-starter who thrives in a fast-paced, collaborative environment

Even Better If You Have

Experience working in or building software for the home services industry
Exposure to AI/ML product development
Background in startup or high-growth company environments

Why Join RealWork?

Startup environment within a stable, industry-leading company
Competitive salary, bonus structure & equity
Excellent Health, Dental, Vision and Parental Benefits
Regular team outings & events
Hybrid / Remote Flexibility
Flexible PTO and Work Hours
401(k)

RealWork is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local, state, and federal law or ordinance.

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