Company Description

SAHLEN SPORTS PARK is a multi-sport facility based in Elma, New York, serving athletes, families, and community members across the region. The organization provides space for leagues, tournaments, camps, clinics, and recreational programs for a variety of age groups and skill levels. With a focus on delivering high-quality sports experiences, SAHLEN SPORTS PARK emphasizes safety, professionalism, and customer service. Team members work in a dynamic environment that supports both competitive and recreational play while fostering community engagement.

Role Description

This is a part-time, on-site Program Director role based in Elma, NY. The Program Director oversees the planning, scheduling, and implementation of sports programs, leagues, and events, ensuring they run smoothly and safely. Day-to-day responsibilities include coordinating program calendars, managing registrations, communicating with participants, families, and coaches, and adjusting programming based on attendance and feedback. The role involves supervising on-field operations, monitoring staff and officials, and resolving issues that arise during practices, games, and events. The Program Director also collaborates with facility management on resource allocation, supports basic marketing and promotion of programs, and contributes to continuous improvement of participant experience.

Key Responsibilities

Program Development & Management

Create seasonal programming for youth soccer program aligned with facility capacity and demand
Introduce new programs to increase participation and diversify offerings
Ensure all programs align with the mission and brand of Sahlen's Sports Park
Coordinate daily operations, scheduling, and equipment
Manage and supervise coaches to ensure a safe, organized, and engaging environment
Support program promotion and community outreach

Operations & Execution

Oversee daily program operations including scheduling, staffing, and field/court usage
Ensure all programs run on time, safely, and at a high level of professionalism
Develop and maintain standard operating procedures (SOPs) for all programs
Serve as a point of contact for parents and participants
Recruit, hire, train, and supervise program coordinators, coaches, and referees
Conduct performance evaluations and provide ongoing feedback
Create staff schedules and ensure proper & diverse coverage for all programs
Foster a positive, team-oriented culture

Customer Experience

Ensure a high-quality participant and spectator experience
Address customer concerns, feedback, and conflict resolution
Build relationships with teams, families, coaches, and community

Qualifications

Bachelor's degree in Sports Management, Business Administration, or related field (preferred)
2+ years of experience in sports programming, recreation management, or facility operations
Soccer Background is preferred
Proven leadership and team management experience
Strong organizational, communication, and problem-solving skills
Ability to work evenings, weekends, and holidays.
Fast-paced, high-energy sports facility
Indoor/outdoor fields and event spaces
Requires extended hours during peak seasons and events

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