Summary
Posted:
Jun 04, 2026
Role Number:
200666125-0836
Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work.
We’re a diverse collective of thinkers and doers, continuously reimagining our products and practices to help people do what they love in new ways. That innovation is inspired by a shared commitment to great work — and to each other. Because learning from the people here means we’re learning from the best. Retail Operations creates the tools and programs that empower our teams to provide, a one of a kind, only at Apple experience. We do this by obsessing over the employee and customer experience, and driving a global strategy that sets the bar.
The Demo and Merch team owns the end-to-end demo and merchandising experience in Apple Retail stores—from customer entry through device management and fixture design. We power first-party applications showcasing Apple's latest hardware, enable store teams to configure and manage demo devices, and provide merchandising technology that empowers teams to create beautiful, high-impact store layouts.
Description
As a Senior Product Manager on our team, you'll lead the vision and roadmap for Apple Retail's groundbreaking 3D digital twin platform—a transformational technology that will reshape how we optimize operations across 500+ stores globally. You’ll invent new platforms for merchandising tooling while coordinating dependencies with related systems and platforms across the Retail Technology portfolio. Acting as a trusted advisor and architect, you'll partner with Merchandising, Design, Store Operations, Engineering, and Retail leadership to balance cutting-edge 3D technology with merchandising science and data-driven insights, delivering solutions that enhance the customer experience and optimize business processes across our global store footprint
Responsibilities
- Lead the multi-year product roadmap for Apple Retail's 3D digital twin solution, articulating how digital twin capabilities drive merchandising strategy and enable data-driven store operations
- Partner with engineering to establish architectural standards, manage 3D scene asset complexity, and ensure performance optimization across global deployments
- Drive cross-functional alignment on priorities by managing dependencies across Retail, IS&T, Marcom, and Engineering; communicate business impact and drive clarity among ambiguous requirements
- Serve as trusted advisor to Retail leadership on digital twin technology, weighing strategic trade-offs, organizational alignment, and product strategy across the Retail Technology portfolio
Minimum Qualifications
- 7+ years of software delivery experience, with a minimum of 3 years as a Product Manager in software platforms, demonstrating deep knowledge of the complete development lifecycle and proven ability to scale products globally
- Track record leading complex, cross-functional initiatives with competing priorities; demonstrated ability to navigate organizational complexity and drive alignment across functional areas without direct authority
- Experience shipping consumer-facing or enterprise products at global scale from concept through market adoption, working effectively with engineering teams to build technology that aligns with business and customer experience goals
- Hands-on experience with USD or equivalent framework, including demonstrated expertise in asset composition, layering, and performance optimization; proven ability to influence technical architecture decisions
Preferred Qualifications
- Deep domain expertise spanning merchandising tools, retail operations, and data analytics; ability to identify and operationalize cross-functional solutions at global scale.
- Familiarity with Revit, BIM (Building Information Modeling), or architectural design workflows.
- Proven expertise in influencing and leading cross-functional teams without direct authority; ability to build credibility with executive sponsors and navigate ambiguity in early-stage strategic work.
- Demonstrated ability to operate independently on ambiguous, high-stakes initiatives; comfortable operating with incomplete information and leading teams to clarity through research and stakeholder collaboration.
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $172,100 and $305,600, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant
At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.
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