At GE Appliances, a Haier company, we come together to make “good things, for life.” As the fastest-growing appliance company in the U.S., we’re powered by creators, thinkers and makers who believe that anything is possible and that there’s always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together. The GE Appliances philosophy, backed by three simple commitments – we come together, we always look for a better way, and we create possibilities – defines the way we work, invent, create, do business, and serve our communities.
Essential Duties & Responsibilities
- Lifecycle Management: Lead assigned residential HVAC product lines through the full product lifecycle, including product definition, launch planning, sustainment, feature updates, and end‑of‑life transitions. Contribute to product plans, roadmap priorities, and portfolio actions aligned with customer needs, market opportunities, and business objectives. Serve as the primary product owner for assigned products, maintaining clear priorities, business rationale, and cross‑functional alignment.
- New Product Introduction Execution: Lead cross‑functional execution of new product introduction programs from concept through launch and post‑launch support. Partner with Technology, Manufacturing, Sourcing, Quality, Regulatory, and external partners to deliver product requirements, launch readiness, and on‑time execution. Identify risks, resolve issues, and drive trade‑off decisions related to product performance, timing, cost, and supply continuity.
- Business Performance Delivery: Support achievement of profitability, revenue, inventory, and other key business performance measures for assigned product lines. Monitor market performance, product health, and portfolio results to recommend actions that improve commercial outcomes. Partner with Finance, Sales, and Supply Chain to support forecast alignment, transition planning, and inventory management.
- Commercialization and Market Support: Partner with Sales and Product Marketing to incorporate voice of customer, channel feedback, market insights, and funnel trends into product planning and launch activities. Support commercialization efforts including pricing inputs, sales enablement, onboarding, training, trade events, and launch communications. Participate in segmentation and channel discussions to help align product actions with customer and business needs.
- Cross-Functional Leadership and Team Coordination: Drive alignment across cross‑functional teams to deliver committed product and program outcomes. Provide direction, coordination, and review of work for supporting contributors and extended team members involved in assigned programs. Act as a key point of contact for product‑related decisions, escalating risks and recommendations as needed.
- Other Related Duties: Support special projects, portfolio reviews, and annual operating plan activities related to the Residential HVAC business. Contribute to process improvements that strengthen product management execution, launch effectiveness, and cross‑functional coordination.
Position Competencies (Required Knowledge, Skills, & Abilities)
Product & Industry Knowledge
Knowledge of residential HVAC products, technologies, regulatory requirements, and market dynamics sufficient to support product definition, NPI execution, and lifecycle management. Working knowledge of product management processes, cost structures, and value drivers to support product line performance and profitability. Ability to use customer, channel, and competitive insights to support product positioning, launch readiness, and lifecycle decisions across the residential HVAC portfolio.
Strategic & Operational Product Planning
Skill in contributing to product strategies and multi‑year roadmaps and translating strategic direction into clear product requirements and execution priorities. Ability to identify and drive product, feature, cost, and lifecycle initiatives with measurable impact on product and commercial performance.
Problem Solving & Decision Making
Skill in resolving frequently difficult, but rarely complex, product and execution issues across development, NPI, supply continuity, and commercialization. Ability to evaluate technical, cost, timing, risk, and customer tradeoffs to support timely, data‑informed product decisions.
Cross-Functional Leadership & Influence
Skill in leading and aligning cross‑functional teams to deliver committed product and program outcomes without direct authority. Ability to influence stakeholders through clear communication of product priorities, requirements, and data‑driven insights.
Execution & Commercial Support
Ability to own execution of assigned product initiatives from concept through launch and sustainment, ensuring alignment to cost, schedule, quality, and performance targets. Skill in supporting commercialization activities, including pricing inputs, launch readiness, and sales enablement, in partnership with Sales and Product Marketing.
Coordination, Coaching & Delegation
Ability to provide direction, coordination, and review of work for supporting team members and extended cross‑functional contributors involved in product execution. Skill in delegating work and providing feedback to ensure effective execution and accountability.
Professional Experience & Applied Expertise
Ability to apply practical product management experience to independently deliver results within an assigned product portfolio under general supervision. Ability to adapt priorities and execution plans in response to changing business needs, market conditions, and operational constraints.
Educational and Experiential Background
• Bachelor’s degree in Engineering, Business, Marketing, Product Management, or a related field, or equivalent relevant experience.• Minimum 7 years of relevant experience in product management, engineering, commercial, or related business functions.• Experience leading cross‑functional product development, lifecycle management, or new product introduction efforts.• Experience using business and market inputs to support product decisions, prioritization, and launch execution.
Preferred Education/Experience
MBA, master’s degree, or other advanced degree or certification. Experience in HVAC or technical consumer or contractor‑facing product categories. Experience with electrification, sustainable product initiatives, or entry into new product segments. Experience working with external and international suppliers, development partners, or manufacturing stakeholders.
Working Conditions & Travel Requirements
Typical office environment. Evening calls (EST) with international team(s)/suppliers 4–6 times per month. Up to 20% domestic and/or international travel as business needs require.
Equal Opportunity Employer
GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE Appliances participates in E‑Verify and will provide the federal government with your Form I‑9 information to confirm you are authorized to work in the U.S. If you are an individual with a disability and need assistance or an accommodation to use our website or to apply, please send an e‑mail to .
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