Job Description
Position: Marketing Strategy & Execution Lead – Audio Technology Franchises at Bose Corporation.
Key Responsibilities
- Technology Strategy & Positioning: Define positioning, messaging, and value propositions across audiences; establish claims and proof‑point guardrails.
- Toolkits & Enablement: Build standardized, repeatable toolkits and sales assets; partner with engineering and sales for accuracy and usability.
- Naming & Architecture: Develop scalable naming and badging systems aligned to the master brand.
- Sales Enablement: Create training, talk tracks, and customer‑ready materials; lead enablement sessions.
- Measurement & Iteration: Define KPIs and evolve messaging based on data and feedback.
- Day‑to‑Day: Translate technical inputs into market‑ready narratives, build messaging frameworks and collateral, support sales with customized assets, and maintain a centralized source of truth for technology messaging.
Qualifications
- 8+ years in product or technology marketing (B2B with a consumer focus preferred).
- Proven ability to simplify complex technologies into compelling narratives.
- Strong storytelling, cross‑functional leadership, and presentation skills.
- Experience building scalable frameworks, toolkits, and enablement programs.
Benefits
The hiring range for this position in the primary work location of Framingham, Massachusetts is $128,600–$176,900. In addition to competitive base pay, we offer bonus programs, comprehensive health and welfare benefits, a 401(k) plan, exclusive perks, and a generous employee discount.
Equal Opportunity Employer
Bose is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, age, disability, veteran status, or any other legally protected characteristics. The EEOC’s “Know Your Rights: Workplace discrimination is illegal” poster is available here: Bose is committed to providing reasonable accommodations to individuals with disabilities.
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