We are seeking a strategic, hands‑on leader to build and scale a best‑in‑class, consumer‑facing digital insurance sales platform. This role owns the end‑to‑end digital business from customer acquisition through quote, bind, and payment while ensuring a seamless, compliant, and high‑converting user experience.
Duties & Responsibilities
- Platform & Product Ownership
- Own the end‑to‑end digital insurance platform including quoting, binding, payment, and customer experience
- Lead platform architecture, system integrations, workflows, and data strategy
- Drive UX/UI design and continuous optimization to improve conversion and reduce friction
- Oversee development teams and vendors to deliver scalable, high‑performing solutions
- Go‑to‑Market Strategy & Execution
- Develop and execute comprehensive GTM strategies aligned to growth and revenue goals
- Define target segments, positioning, pricing strategy, and channel approach
- Lead cross‑channel execution including digital acquisition, partnerships, and distribution
- Growth & Performance Management
- Own core performance metrics including conversion rates, CAC, and revenue growth
- Establish KPI frameworks and dashboards to monitor funnel performance
- Continuously optimize acquisition, conversion, and retention through data‑driven insights
- Market & Competitive Intelligence
- Conduct ongoing market research and competitive analysis to inform strategy
- Identify emerging trends, customer needs, and opportunities for differentiation
- Cross‑Functional Leadership
- Align engineering, product, marketing, underwriting, and operations around a unified strategy
- Drive execution across teams with clear prioritization, timelines, and accountability
- Act as the central decision‑maker balancing growth, compliance, and technical constraints
Background & Experience
- 8–15+ years of experience in P&C personal lines insurance products with focus on digital products, Insurtech, e‑commerce, or related fields.
- Proven track record of owning and scaling a revenue‑generating digital platform or funnel from product management, customer journey design, sales & marketing and conversion optimization.
- Demonstrated success in developing and executing GTM strategies in a digital environment.
- Experience working with engineering teams on platform architecture, APIs, and integrations.
- Strong analytical mindset with experience using data to drive decisions and performance improvements.
- Ability to lead cross‑functional teams and operate effectively in a fast‑paced, high‑growth environment.
Success in this role requires a hybrid leader who can seamlessly integrate product, technology, and growth strategy—owning outcomes from platform design through revenue generation.
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